Double Eleven 2023: The Most Effective Strategies for Brands
Double Eleven, also known as 11.11, stands as the most important event in the landscape of shopping festivals in China and beyond. In 2023, total sales across major online platforms reached 1.139 trillion yuan (about 148 billion euros), marking an increase of 2.1% from the previous year. Notably, brands on Tmall and Taobao […]
LEGGI TUTTO